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Easy, Inexpensive Ways to Boost Your Business’s SEO

By Keith on October 16, 2017

You could craft the most beautifully designed, wonderfully written website in the world, but if it’s not showing up in searches, you’re going to have a hard time getting potential customers to pay you a visit. That’s the interesting thing about search engine optimization, also known as SEO. You need to put in the time […]

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You Hate Your Business’s Website. Now What?

By Keith on October 02, 2017

You tried to design your business’s website yourself and it just didn’t come out the way you had hoped. Maybe you’ve had the same site for years and it’s just not cutting it anymore. Either way, you’ve come to a realization: you HATE your business’s website. Now what do you do!? Never fear, you’ve got […]

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Why Your Small Business Needs an Email Newsletter

By Keith on September 15, 2017

When you’re running a small business, your time is limited and you feel stretched thin. When the day is done, one of the last things you want to worry about is crafting a well-composed e-mail newsletter that goes out to customers or potential customers. However, an e-mail newsletter can be a powerful marketing tool for […]

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4 Essential Elements All Restaurant Websites Need

By Keith on September 01, 2017

When you own a restaurant, you probably rely heavily on places like Yelp and Instagram to attract potential diners. However it’s important not to minimize your own website’s power when it comes to getting new people through the door. Here are some components that every restaurant’s website should include: Enticing photos of your food and […]

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How to Come Up With the Right Look and Feel For Your Website

By Keith on August 17, 2017

When it comes to creating your brand, you have the perfect vision in mind. You know what you want the interior of your store to look like, and you know what kinds of products you should carry. But web design is a little bit different. While you feel certain about your business’s branding, you might […]

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Why Your Web Hosting Choice Matters

By Keith on August 04, 2017

You can build a website that’s beautifully design and filled with witty content, but if your web host choice is less-than-ideal, you’re still going to create a poor experience for visitors. What exactly is a web host? Here’s an analogy that might help to explain it: your website is an apartment. You own the actual […]

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The Elements Any Physician’s Website Must Include

By Keith on July 10, 2017

When you’re in the medical field, your website becomes a powerful tool that connects you with current and potential patients. But what exactly must be included on the site in order to make it as valuable as possible? Here are a few key elements on which to focus your time and attention: New patient forms […]

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How to Use a Minimalist Approach to Create a Website Your Visitors Will Love

By Keith on June 02, 2017

When you’re creating a website, regardless of your main goals, you want to build something that’s easy for your visitors to navigate. If you’re flooding users with tabs, graphics, and pages, you’ll quickly find that they end up abandoning your site in favor of a competitor’s that’s easier to understand. Here are some tips on […]

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Why Your Business Needs Both a Website And a Facebook Page

By Keith on May 12, 2017

For small business owners on a budget, a website may seem like an unnecessary luxury. You may rely heavily on your company’s Facebook page instead. While Facebook is certainly a powerful marketing tool, it’s important not to overlook the necessity of a website when it comes to growing your brand’s footprint. Here’s why your small […]

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What to Do When The Domain Name You Want is Already Taken

By Keith on April 15, 2017

You’ve come up with the perfect name for your new business and can’t wait to start creating a website and branding yourself. However there’s one major problem: the domain name associated with your fledgling company is already taken. Now what? I’ve got a few suggestions: Tweak it slightly: Sometimes adding or removing a small word, […]

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4 Web Design Trends That Will Never Go Out of Style

By Keith on February 16, 2017

Web design trends shift depending on the year, and your site needs to evolve with these changes in order to maintain a fresh, relevant look. However, while certain fads and plug-ins may not be in style in a year or two, there are a few timeless web design trends that you can always count on. […]

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How to Make Your Logo and Your Website Work Well Together

By Keith on February 02, 2017

When you’re creating a website for your business, you want to keep the focus on branding yourself to visitors. Who are you and what are you all about? What can they expect to find as they scope out your website? One way to do this is by focusing on properly incorporating your business’s logo onto […]

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