Like you, I’m a business owner. I'm business-focused and realize that the right website can make all of the difference in bringing you a better business. With 11+ years of experience, I know that my clients trust me to be a return on investment and I take that very seriously.
I'm Keith and I’m a high-conversion website consultant.
For over 11 years I’ve helped website owners use their website as a tool to make more sales and get more leads – all with a website that is dead simple to update.
A high-conversion website consultant relies on research, psychological strategies and following proven web-conversion best practices to ensure that each website made gets conversions.
Since the goal for most websites is to get visitors to take some kind of action, it’s important to know (1) who the target audience is and what motivates them, (2) how your business will help them, and (3) what your competition is doing.
I spend a significant amount of the project time researching your business, customers and competition – it's equally important as design and development.
There are so many psychological tools that can be used to help visitors take action: like scarcity, urgency, exclusivity, framing, and consistency.
There isn’t a one-size-fits-all solution for every business, so these should be chosen depending on each individual situation.
These tools make your potential customers act right away to fill out your contact form, buy your product, give their email or achieve whatever your business goal is.
I like to use a formula made famous by Sean D’Souza in his book The Brain Audit. (A book every business owner should read)
I started Buckle Up Studios over 11 years ago for fun in my college dorm room at the Rochester Institute of Technology in Rochester, NY. After graduating, I interviewed at a few different agencies but nothing worked out to be the right fit at the time, so I decided to continue with my independent business – and I'm so glad I did.
I soon realized that working as an independent website consultant was my perfect job. I get to do what I love every day while helping like-minded business owners grow their businesses.
As time went on, I got better and better at making websites, but realized that in order for my business to get to the next level, I’d have to stop thinking like a “web designer” and more like a “business owner”. This shift helped me to focus on not just making cool websites, but making websites that get a return on investment for my clients.
Like you, I’m a business owner. I'm business-focused and realize that the right website can make all of the difference in bringing you positive results for your business. With 11+ years of experience, I know that my clients trust me to be a return on investment and I take that very seriously.
Hi! I’m Keith, a conversion and business focused website consultant. I help service companies with 1-3 employees market their business online.
Many people think that throwing away their old website is the only option – in reality, your old website is one of the best assets you have!
I've taken some of the most common mistakes I've seen from the last decade of redesigning websites and mapped out a 7-lesson course to help you be sure you're on the right path.
In this course, you'll learn things like:
"I'm so glad I took this course" - Chris T.
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