Spring has finally sprung, and while your attention may be turned to cleaning out your closets and cabinets, don’t forget about your business’s website too. If it’s been a while since you’ve given your site some proper TLC, here are some areas in which to focus your attention:
While no one likes to think about what would happen in the event that your site went down, these situations do occur. You’ll want to be prepared in case you ever find yourself facing this issue. As you spring clean your site, make sure it’s backing up regularly. That way, if anything should happen, you’ll easily be able to restore your site and won’t lose hours of hard work and fresh content.
Inactive or outdated plugins can slow your site’s loading speeds to a crawl. As you’re perusing the backend of your site, make sure that your plugins are updated. You should also take a look and make sure that you’re actually using all of the plugins associated with your site. If they’re no longer serving a purpose, get rid of them.
Linking properly is an important part of search engine optimization. If you’ve populated blog posts with links, check to make sure that these links are still going to active pages. If you’re getting error messages left and right, delete the links or update them accordingly.
Perhaps it’s been a while since you’ve added new pieces to your portfolio. Have you received any new client testimonials lately? Now’s the time to gather them and add them to your site. You might also want to change up your “About Me” page, or update the goods or services your business offers.
Spring is the perfect time to give your website some good ole-fashioned TLC. If you need help with this project, e-mail me at Keith@BuckleUpStudios.com and find out how we can get started today.